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Andrew Sayer's Column

 Andrew Sayer - A regular-footed has-been that almost was, now 2 decades deep in this b!tch. On the quest for the meaning of sarcasm he snowboards in denim, surfs in a v-neck, and keeps a pet mini-ramp.


 
Media Relations w/ Sandro Grison, Part 2
Posted On Mon, May 25 2009 11:35 AM
Color Magazine has been flipping the script of what a skate magazine is "supposed" to be since its humble beginnings years ago, and they're still pushing the boundaries today. Sandro Grison , founder of the magazine, gave us his thoughts on everything from corporate advertising to being called out by Heath Kirchart... (more)

5 comments | add a comment
Media Relations w/ Sandro Grison of Color Magazine
Posted On Fri, May 22 2009 11:22 AM
With these strange days of competing sponsorship agreements, limited advertising dollars, print mags, web mags, websites, etc., all clashing together, some media outlets view others as competitors as opposed to trying to spread the gospel of skateboarding and the lifestyle that surrounds it. Does it have to be this way? Does... (more)

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Cons Comes Back: A Look at Converse Skateboarding
Posted On Wed, May 13 2009 3:34 PM
Not that Converse ever really went away - hell, it invented the vulcanized sole about 2,000 years ago -- but the recently-launched Converse skate program is gaining serious momentum. Veteran Toronto skater Wes Loates has been hired to help get Cons Skate running properly in the east, and judging by the turn-out of local skaters... (more)

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Making the Brand with Love Skateboards
Posted On Fri, May 01 2009 10:22 AM
Skateboarding is about more than a deck, two trucks and four wheels: there's also a wealth of creativity found within the skate community, not to mention a do-it-yourself sensibility. Not happy with how the big brands are running their programs? Just take matters into your own hands, like many Canadian skateboarders have... (more)

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